Sebastian Huschner
Hi, I'm Sebastian Huschner. Welcome to my profile!
Sebastian Huschner's Bio:
Sebastian Huschner's Experience:
-
Senior Management Consultant at Capco
September 2013 - Present | London, UKResponsibilities: • Advising businesses on formation of corporations, business structures and target operating models • Implementing technology and behavioural change across large global organisations using proved specialist methodologies • Design and delivery of Digital & Mobile Banking solutions for FS clients • Continuously enhance customer journey and create advocacy to drive incremental value from customer interactions • Develop multi-channel engagement strategies through simple and transparent customer interaction principles Achievements: • Defined Change Operating Model for Technology/ Digital organisations • Undertook current state analysis, drafted personas, defined entry/ exit criteria and set up governance structure for internal project deliveries • Identified best practice industry examples to highlight key learnings for organisations and how to successfully apply them • Led colleague sourcing engagement sessions and outcome visualisation • Designed Digital/ Mobile roadmap for Capco Consumer Practice
-
Manager, Business Consulting, Online & Mobile Banking at ISBAN Global Services at ISBAN - Grupo Santander
July 2012 - August 2013 | London, UKResponsibilities: • Plan, design and implement Digital and Mobile Banking solutions for Retail and Business Banking customers • Deliver platform migrations and operating models to support new product launches that maximise customer experience • Business case development and cost/ benefit analysis • Build, manage and maintain client • Take on responsibility for Training & Development planning Achievements: • Implemented Mobile Banking app to simplify the way to bank through the customers' channel of choice (resulting in twice as many daily logon’s and an 23% increase in Direct Channel customer satisfaction post launch in Nov ´12) • Introduced Mobile Servicing channel for Business Banking customers (Mobi Site) • Implemented Business Banking Upgrades process into branches and telephony centres • Project managed migration of c. 200k customers from a legacy system to the company's preferred Business Banking platform • Successfully delivered internal “Talent, Training & Personal Development” strategy for 2013, maximising employee engagement and continuous skills enhancement through course deliveries
-
Manager, Retail Sales & Customer Value at Royal Bank of Scotland Group
January 2010 - June 2012 | London, UKResponsibilities: • Drive customer engagement to maximise cardholder usage through spend stimulation, reactivation and incentivisation • Development and execution of customer segmentation activities to gain insight into portfolio profile, needs and behaviour • Improve data usage to drive customer value through multi-channel engagement strategies • Undertake regular KPI analysis to support “Helpful credit cards” strategy (i.e. retail spend, balance growth, market share, active rate) Achievements: • Delivered highly targeted Upgrade campaigns (>800k cardholders) to increase customer engagement, maximise income and strengthen Scheme relationship (£150m incremental income over 5 years) • Introduced multi-channel retailer offers programme to incentivise front of wallet cardholder behaviour and drive profitable balance build (Gross Active Rate increased by 700bps YOY) • Developed rolling trigger programme to address spend decline, post redemption attrition risk and shortfall in everyday card usage (£25m incremental retail spend p.a.) • Introduced Money Transfer cross sell workflow into telephony channel (£80m incremental balances p.a.) • Successfully hit 2010 and 2011 year end retail sales, credit card balances and online sales growth commercial objectives • Rolled out Adaptive Authentication & Knowledge Based Authentication for credit card online payments to reduce transactional fraud and improve customer experience
-
Commercial Manager Credit Cards, UK at Royal Bank of Scotland Group
July 2008 - December 2009 | London, UKResponsibilities: • Develop credit card portfolio to maximise long term value • Analyse cardholder performance against budget identifying threats and subsequent strategies to drive segment growth • Enhance customer journey to trigger incremental engagement and introduce improvements to customer proposition and service Achievements: • Launched cards personalisation process (achieved blended 10% spend uplift across c.100k cardholders) • Introduced additional cardholder cross sell process into telephony channel (increased penetration from 18% to 25%) • Delivered current account back book strategy that helped increase profitability of existing credit card holders and decrease attrition levels of linked Packaged Accounts (attrition down from 49% to 38%)
-
Product Manager Loans, Europe at RBS (RD Europe) B.V.
November 2005 - June 2008 | Ratingen, GermanyResponsibilities: • Drive Loans balances and income growth across multiple geographies • Support managing P&L account and marketing budget • Drive successful cross sales through telephony & internet channels • Manage product implementations and continuous improvement of channel and customer profile pricing Achievements: • Developed proposition and launched inaugural bundling product in German market (Direct Loan with credit card) • Increased profitability of Direct Loans through effectively managing European Scorecard Review delivering a blended 25% increase in acceptance rate • Achieved 30% YOY income growth across all countries in 2007 • Supported managing major partnership with “Tchibo” and assisted in contract renegotiations (90bps YOY APR increase whilst keeping commission payments flat)
-
Business Development Manager (InWEnt Scholarship) at Lufthansa
March 2005 - October 2005 | Rio de Janeiro, BrazilResponsibilities: o Business Development o Travel Management o Telephony Sales Achievements: o Built network of International Travel agencies to support business growth in Rio State Tourism sector o Website redesign and introduction of internal communication strategy
-
Project Manager (Graduate) at CAMEXA SERVICIOS, S.A. de C.V. (German-Mexican Chamber of Commerce and Industry)
January 2003 - December 2004 | Mexico City, MexicoResponsibilities: • Support foreign investors with local market and industry knowledge • Prepare research reports and business insight studies • Organisation and business representation at networking events and road shows • Support foreign investors with local market and industry knowledge • Prepare research reports and business insight studies • Organisation and business representation at networking events and road shows Achievements: • Thesis: ´Doing business in Mexico – Risk or opportunity for German investors’ (Final assessment: Outstanding)
Sebastian Huschner's Education:
-
Hochschule Bremen
2000 – 2005DiplomaConcentration: Global Management -
Universidad La Salle, A.C.
2002 – 2002DiplomaConcentration: International Management/ Administracion de las empresas internacionales
Sebastian Huschner's Interests & Activities:
Tennis, foreign languages, volunteering, cultural exchange and travelling